Why do we get pleasure from doing something we are guilty of?
Writing “A Blue to Not Feel Blue” made me think…
Can money really buy happiness? Why do some people shop to make them feel happy? How come spending money to buy things becomes an option to relieve stress?
I haven’t heard retail therapy before until I read it in an article. That made me realize that I was unconsciously engaged in retail therapy.
Is retail therapy bad for us?
Retail therapy is shopping with the primary purpose of improving the buyer’s mood or disposition. Often seen in people during periods of depression or stress, it is normally a short-lived habit. Items purchased during periods of retail therapy are sometimes referred to as “comfort buys” (compare comfort food). — Wikipedia
Is that’s sound familiar to you?
Don’t we all have guilty pleasure? What is yours?
My guilty pleasure is buying shoes. It happened when I stopped getting money from my parents after I had a job.
I used to work almost all days and even on the weekend if it’s necessary. It was difficult to have a social life, I couldn’t manage my time to go to a restaurant and eat my favorite food to feel good.
Dressing well was kind of a dress code in my old office and it became my excuse to buy beautiful shoes. Shoes lift me up when I feel down. When I worked on a computer for a whole day, looked down on my feet and saw beautiful shoes I wore, it actually helped to cheer me up.
My Mom said that you can tell a person a little bit more detail by looking at their shoes. Trust me, I have so many reasons why I want to spend more money on shoes. When I’m in the mood, I probably will write an article about it.
One of the reasons is that shoes help me in dealing with my lack of confidence. In some cases, wearing statement shoes can help to distract people from looking at your body or face.
“Okay, this is only for one time!” Then you keep doing it several times and end up doing it as a habit. Did it ever happen to you?
I thought my habit on buying shoes would stop. Even after I quit my job, I still bought shoes when I felt down and it actually became a habit. Gladly, I never owe a debt to be able to buy things because I know some people do that, which is really dangerous.
When you find happiness from shopping when you feel stressed, be careful. You might do it again and again and end up doing shopping as a habit and as an excuse because you feel stress.
If you start shopping more than you can afford, then it’s bad. It will create new problems and other stress. So I do not really encourage people who don’t have good control to do retail therapy.
If you’ve already addicted to retail therapy, you can switch buying stuff for others as gifts or even charity. Keep the list of the things you need to buy and be strict with it. That’s actually worked for me.
There’s another way to stop doing retail therapy and get benefit from it.
As a freelancer, I didn’t have a steady income so I couldn’t buy shoes whenever I want… like how I used to. At first, it kind of frustrates me because buying shoes had become my coping mechanism in dealing with stress. Until I find another way to deal with my retail therapy habit.
I’m lucky to have a friend who has an online shop and I started to help her selling designers bags and shoes. My habit of browsing shoes and bags before buying them has helped me to earn money.
Selling requires effort and consistency, if you are not interested in that, you can help to deal with your retail therapy addiction by buying stuff which is useful for other people as gifts or charity.
We all have our own guilty pleasure. Retail therapy works, but only when we can have good control, which is not easy. Be careful to do it too much, you don’t want to be addicted to it.
Maybe guilt reminds us that… we secretly enjoy getting hurt
I had doubt purchasing my dream shoes—Aminah Abdul Jillil bow pumps—when I read its reviews. I still end up buying it but. Do I regret it?